For Advertisers

Reach ZA Supply Chain Professionals

Trade Caravan is South Africa's one-stop supply chain platform — free duty, carbon-tax and cargo-insurance calculators, daily trade news, a live SA Port Status dashboard, a verified provider directory and the Realview shipment tracker. Importers, exporters, freight forwarders and logistics managers use it to make buying decisions every day.

ZA
100% South-Africa-focused

Every reader is engaged with South African trade — SARS duties, Transnet ports, ZAR landed cost — not international noise.

B2B
Decision-makers, not browsers

Importers, customs brokers, logistics managers and supply-chain heads who control freight, clearing and insurance spend.

Daily
High-intent, returning audience

Calculators, trade news and the live Port Status dashboard bring the same professionals back week after week — actively solving supply-chain problems.

Advertising Options

Weekly Digest Sponsorship

Our combined news + tools Weekly Digest — sent to every registered Trade Caravan member across South Africa.

R8,000 /issue
Primary slot (above the fold)
Primary slot
R8,000
Above-fold logo + 150-word write-up
Secondary slot
R3,500
Text-only mid-newsletter
Dedicated send
R18,000
Full send to entire list

Sponsored Article

Written by our editorial team, published permanently with full SEO value. Labelled "Sponsored by [Brand]" for transparency.

R12,000
per article (min. 3 package R30k)
  • Permanently indexed on the site — compounding SEO value
  • Written by Trade Caravan editorial team to our standards
  • Editorial independence maintained — clearly labelled "Sponsored"
  • Shared in newsletter and social on publish date

Port Status Dashboard Sponsorship

Our free, daily-updated congestion board for all 8 Transnet commercial ports — the page importers, forwarders and clearing agents check before they plan a move. A single sponsor slot on the hub + 8 per-port pages.

R6,000 /mo
Exclusive category sponsor
  • Logo + tagline on the Port Status hub and all 8 port landing pages
  • High-intent, returning traffic — checked before booking freight or clearing
  • Natural fit for freight forwarders, clearing agents, shipping lines and 3PLs
  • Category exclusivity — one sponsor at a time

Directory Listing

A profile in our supplier directory. Buyers contact you on-site — you reply and quote in a private conversation, and swap contact details only when they accept. Paid tiers also receive Tool Leads from calculator users.

R199 /mo
Starter
R0
Basic profile + on-site enquiries & messaging (free)
Verified
R199/mo
Badge + Tool Leads (up to 5/month)
Featured
R499/mo
Top placement + logo in tool CTAs + unlimited Tool Leads

Tool Leads — quote marketplace

Included with Verified & Featured listings. People who just calculated their duty, freight, insurance or carbon cost ask for quotes — we route each request to matching providers, you quote on-site, and you pay only when a buyer accepts. The same flat fee applies to accepted quotes on direct listing enquiries — receiving and messaging always stay free.

R99
flat success fee per accepted quote

Comparable lead-gen services charge R350–R800 per lead — up front, whether or not it converts. On Trade Caravan you pay a flat R99, and only when a buyer accepts your quote.

Customs broker leads
From duty calculator users
Freight & insurance leads
From freight, lead-time & cargo-insurance tools
Fleet / EV & energy leads
From carbon-tax & 12L calculator users

How the rotation works

1

Featured listings are served first. Every lead from a matching calculator is offered to your Featured listing before anyone else — you're never rotated out and there's no monthly cap.

2

Verified listings share the rest, fairly. Each lead reaches up to 3 providers. After the Featured listings, remaining slots go to Verified listings on a least-recently-served rotation — so everyone gets a fair turn — up to 5 tool leads per month each.

3

You quote on-site; pay only on a win. Reply and quote inside Trade Caravan — the buyer's contact details unlock when they accept. Receiving leads and enquiries, messaging and quoting are all free; a flat R99 success fee is charged only when a buyer accepts your quote, whether it came from a calculator or your directory listing.

BEST VALUE

Annual Sponsor Package

Newsletter primary slot × 12 + 2 sponsored articles + directory featured listing + lead generation credits.

  • 12 monthly newsletter primary slots (valued R96,000)
  • 2 sponsored articles (valued R24,000)
  • 12 months Featured directory listing (valued R5,988)
  • 20 fee-free accepted-quote credits (valued R1,980)
R127,968
R85,000
per year

Interested in reaching our audience?

We offer a small number of founding sponsor slots at launch pricing. Get in touch and we'll send you our full media kit with audience stats.

Contact us — [email protected]

Who advertises here?

Companies that sell to South African importers, exporters, freight forwarders and logistics operators:

Freight & 3PL
DHL, Aramex, Imperial
Trade Finance
Standard Bank, Investec
Software & ERP
Sage, Zoho, Odoo
Shipping Lines
MSC, Maersk, Hapag
Cargo Insurance
Hollard, Bryte, Santam
Fleet & EV
Cartrack, MiX, Volvo
Customs Brokers
SAAFF members, SARS agents
Warehousing
Bidvest, Barloworld, WBHO